Wednesday, April 18, 2012

SCADstyle Color Trends

One of the reasons I chose to do my graduate work at the Savannah College of Art and Design was due to their emphasis on design relevancy and their commitment to continually interface with leading design experts by bringing them to the school to give lectures as well as network with students. One of their best events occurs every April and is called SCAD style. It's happening now, but if you can't make it to Savannah, Atlanta, or Hong Kong, you're in luck because several of their sessions are live-streaming over the next few days (you can see the schedule here), and they have a few permanent videos as well.

I really loved this one done on color trends by Pantone's Vice President, Laurie Pressman. While the graphic quality of the video is, sadly, quite pixellated at full screen (it was recorded from her live presentation), I can't recommend her presentation enough. If you have an hour to spare, you can get quite caught up on all the latest trends in the worlds of fashion, interiors, and color.

Some of the more unexpected trends she mentions are "mantyhose" (about time men have to start suffering as we have for years--although I'm in serious doubt of these catching on) and Vera Wang's current line of black bridal wear (also a bit skeptical of that one...but you never know). Also there's a great back story on this year's hottest hue: Tangerine Tango (which she appropriately sports in a shawl during her presentation).

For some reason, I can't embed the video, but you can find it here. Like I said, it's an hour long, but you'll be one trendy, in-the-know fashionista after taking the time to hear about the latest and greatest from the color expert, herself. There's one awkward part where their big presentation on their theme of "Unity & Co" is completely unreadable. Luckily for you, dear readers, I've found a separate video of it you can actually see here. So my recommendation is to skip section (21:05) of the SCAD video, flip to the previous link, the resume the SCAD video at (26:46) to avoid some frustration.

Of special note to my interior design students, I'm always harping on drawing inspiration from many sources--fashion, products, etc. As you can see, this isn't just my belief but one embraced by the leading global color expert as well. I hope you'll see, from this video, how important it is to keep an open world-view and be aware of trends across all product sectors, not just focusing on interiors. You'll see inspiration that creates new trends truly comes from everything around us!

For those with limited time, here are a few key sections, in case you want to jump around:
- Color Forecast: Unity for S/S 2013 (1:41)
- The Making of Tangerine Tango (42:02)
- Q & A (1:00:00)

1 comment:

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